Luxury CBD branding

3D modelling & graphic design

bringing mount fuji to life

concept

For the 2024 Esztergom Lantern Parade, a visually compelling Japanese-themed raft was designed, combining meticulous graphic design, 3D layout planning, and SketchUp modeling to create an immersive experience. The final concept centered around Mount Fuji, integrating atmospheric effects and dynamic structures for maximum visual impact.

challenge

The primary challenge was to create a compelling and immersive Japanese-themed float that aligned with Suzuki’s brand identity while ensuring high visibility and artistic impact. The design needed to be structurally feasible for the floating platform, incorporating dynamic visual elements and atmospheric effects.

solution

After considering various ideas, including a Japanese garden and sumo warriors, the design team chose Mount Fuji as a focal point. The mountain was created using an external material, a hollow solution, to house a smoke machine, enhancing the illusion of Fuji's iconic volcanic mist.

3D Design Software | 3D Modeling & Drawing | SketchUp

publish date

apr 30, 2024

project type

Event Visualization, 3D

client

HUN1 | Suzuki

3D Design & Visuals for Esztergom’s Lantern Parade

The lantern parade featured a diverse lineup of participants, including the convoy of Magyar Suzuki Zrt., local schools, institutions, sports teams, and friendship groups. The Mount Fuji-themed raft stood out as an elegant tribute to Japanese culture, seamlessly blending traditional symbolism with modern design techniques. From initial concept sketches to 3D modeling and final graphic design, this project transformed an idea into a stunning visual spectacle.