The concept revolved around creating a luxury cosmetics brand identity that blends the natural benefits of CBD with a premium aesthetic. The gold-and-black theme was chosen to symbolize sophistication, quality, and exclusivity, resonating with a high-end target audience.abore etdolore emu some the and one tempor
challenge
The main challenge was to build a distinct and credible luxury brand in a competitive market, ensuring all design elements—from logo to packaging and marketing materials—reflected the premium nature of the product. Another hurdle was to launch the brand with a strong and consistent visual presence across multiple channels, attracting customers in a growing but saturated market.
solution
TEO Design developed a comprehensive branding strategy, starting with a minimalist yet luxurious logo. We extended this visual identity to create cohesive packaging for all products, ensuring both elegance and practicality. Our expertise in photography played a vital role in presenting the products professionally. Additionally, we designed a seamless and visually appealing e-commerce website, ensuring a premium user experience.
publish date
jun 15, 2024
project type
360 branding
client
Hempster Cosmetics
web
https://hempster.hu/
Hempster Lux CBD Oil: a premium brand built by TEO design
Finally, we launched a full-scale marketing campaign, combining social media, targeted ads, and influencer collaborations to maximize brand visibility and credibility.
Teodesign proudly crafted the entire branding of Hempster Lux CBD Oil from the ground up. From logo creation to packaging design and even product photography, the focus was on establishing the luxurious image of a premium cosmetics brand using a sophisticated gold-and-black theme. The project included designing the e-commerce website, creating packaging concepts, overseeing print production, and executing a full-scale marketing campaign.
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