Studio Binär, a forward-thinking digital advertising agency in Vienna, needed a modern, minimalist brand identity to reflect its innovative approach to online marketing and programmatic advertising. The goal was to create a logo and web design that emphasized Studio Binär’s expertise in advanced advertising technologies and its commitment to delivering cutting-edge digital solutions.
challenge
The primary challenge was to design a visual identity that captured Studio Binär’s technological edge while maintaining a clean, professional aesthetic. The branding needed to stand out in the competitive field of digital advertising, resonating with a diverse audience ranging from corporate clients to tech-savvy entrepreneurs. Additionally, the web design had to balance sleek visuals with a user-friendly interface, ensuring seamless navigation for prospective clients.
solution
TEO Design crafted a logo that embodies simplicity and precision, using geometric shapes and binary-inspired elements to represent the agency’s focus on digital innovation. The color palette was carefully chosen to convey professionalism and creativity, combining clean lines with subtle modern accents.
publish date
jan 15, 2017
project type
logo & website re-design
client
Studio Binär Wien
Discover how TEO Design brought Studio Binär’s digital advertising expertise to life through a modern logo and web design. Explore the synergy of creativity and technology.
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